Makeover Time!

September 25, 2014

Guys, can I get a WOOT WOOT?
I honestly think I deserve it.
Sooooo new look. BAM! TheIronYou got a complete makeover, just like that.


Are you guys digging it? I really hope so.
But let's go back for a minute. Let's remember how TheIronYou began.
This was the first "design", circa 2011
This was the first "design", circa 2011

I made it myself and I honestly thought it was super rad.
With the badass triathletes swimming in open water and tagline “Live every day life like an Ironman”
After a couple of months, I made a "major" change (aka the font)


M-A-J-O-R change right?
Hehehehehe
But soon I got tired of the picture, and decided to get rid of it.
In addition, I had fallen in love with a font called “Sideburn Bob” (cool name, right?) that I wanted to use.
And I went for a minimal look…


It stayed like that for a couple of months, before I realized it was too minimal.
In the meantime, I had taken a couple of photoshop workshops, and watched a gazillion video tutorial on YouTube on how to tweak/improve your blog.
I worked (very hard) for like a week and come up with the blog design you've grown accustomed to over the last year and half.


I honestly loved my “homemade” design.
Primarily because I made it myself - I thought it looked really awesome.
The triathlon doodles, the tagline, the clean style, it was so me.
I thought I would never change it but about a month ago, I felt the time was ripe for TheIronYou to get a makeover. 
Pageviews have increased dramatically over the last year or so (thank you guys!) and I realized the design look a bit dated and amateurish. I knew I needed an experienced designer to change TheIronYou, to make it look more professional.
I talked to several designers and decided to go with Liz of SweetSimplicityDesign.
I still don’t remember how I found her, but since I stumbled on her website I digged her style and she sounded so cool and laid-back.
We “clicked” immediately (even though we communicate only via email) and started working on the new look for TIY right away.
It has been a fun process, although a huge labor of love.
Each and every element, from the font on this, to the button shape and size of that, needs to be chosen. Very time consuming, but at the same so rewarding.
A big "thank you" goes to Liz for all of her hard work, patience and - most of all - for being able to decipher my requests - I know it wasn't easy.

Sooooo this is the new TheIronYou, I hope you will love it as much as I do!

41 comments:

  1. I love it! Very fresh, clean and updated. It looks amazing, great job : )

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  2. It feels special to go back in time and see all the changes up to this point. Been a good long ride since the very beginning and just a bunch of supporters, hope many more exciting things are next. Keep 'em coming!

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  3. I absolutely love it!!! I've been looking for someone to do a logo for my site, I need serious help... so thanks for including the link to your designer! Congrats on the new site, all the effort was more than worth it! :)

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    1. GI365 looks fantastic as it is K, you shouldn't change a thing. About the efforts...there are some things we are still working on, it's soooo much work!

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  4. Congrats, Mike!! I love the new design, so clean and fresh! I'm glad I found your blog, looking forward to reading many more posts :)

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  5. Wow, I like the design, and cool you have a photo now as well. :) Impressive btw you did the last one yourself completely!

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    1. Thanks Tuk, I was very proud of my old design but it was time for a change!

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    1. Thanks Lauren, it makes me super happy that you like it!

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  7. Love it! Very clean, crisp. :) As a newbie reader (last 6 months) and newbie blogger myself, I also appreciate seeing the evolution of your brand with your growth. Change is a good thing! :)

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    1. Embrace change, that's my saying! :) And thanks for your kind words Lisa, appreciated!

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  8. Very nice design, although I must say I'm impressed that you did the earlier one all by yourself - I could not do anything like it if my life depended on it

    I enjoyed seeing the evolution of your design over the four years...

    curious about which recipe will inaugurate the new look - I bet it has chocolate ;-)

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    1. You are a (VERY) resourceful woman Sally, I'm sure you could just as well (probably even better!)

      As to the recipe...I've just posted it, unfortunately it's not chocolate... :(

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  9. It looks super amazing!! Love the clean look! Kinda surprised you stayed on blogger, so many bloggers steer me away from it.

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    1. I know that WP is better than Blogger on so many levels, but I'm so used to it and it's so easy to use (and cheap) I prefer not change...

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  10. Love it, Mike!!! The new logo is pretty sik! I missed out on some of your older posts - I guess I need to start stalking out your space some more...

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    1. Thanks Shashi, I'm in love with the new logo as well!

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  11. Hi Mike, excellent new design. Even thou time consuming and hard work but worth the effort. Keep it up.
    Have a great week ahead,regards.

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  12. Hi Mike, love the design, it looks very professional and it's totally you, (the online what we all know of you, you....) Brilliant!

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    1. Thanks Cheri, I'm so glad you like the virtual me

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  13. Love the new design... as we say in spanish "renovarse o morir" (sorry, don't know how you say it in english)

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    1. I LOVE that expression, I want to adopt it (I just need to nail the correct pronunciation!)

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  14. looking great! - well done! and yes blogs always evolve - I know the feeling of being super proud of your logo and then over time it seems to age... well done and embracing change!

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    1. Embrace the change is like my new motto, ha!

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  15. Love the new look! I think its always great to allow ourselves to grow and become better versions of ourselves - that goes for our blogs too ;) Great work Mike (and Liz!)

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  16. This blog is new for me. I like it very much and nice design too.

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  17. I know something looked different...haha. Just kidding, I noticed the new design immediately. Love it! Now bring me a recipe. :-)

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    1. I'd say we must celebrate with a 12 pack of Belgian Pale Ale. You in?

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  18. I did not realize that your most recent design (the one in place when I was introduced to your blog) was 'homemade'. I actually really like that design. That said, I'm glad you found a designer you like and got your makeover done. It looks good.

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    1. TBH I loved my homemade design but the time was ripe for a change. I'm so glad you like the new design!

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  19. I love the new look, Mike! Change is good. It's nice that you and your web designer connected and she made the experience pleasant. That's really important. I've been thinking about making some changes to my blog too. I bought my domain name, but have been taking my time switching everything over.

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  20. I have nominated you for the Liebster Award! to find out more about it and accept the challenge, read here! http://coffeechalk.wordpress.com/2014/09/29/the-liebster-award/

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